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The Lemon Project

 -  -  - The Lemon Project

William & Mary
The Lemon Project
Brochure

THE CLIENT

Done through Visual Appeal Studio

THE BRIEF

William & Mary hosted it’s 9th Annual Lemon Project Spring Symposium. They requested a fresh new look for all their marketing collateral. The Lemon Project is a multifaceted and dynamic attempt to rectify wrongs perpetrated against African Americans by William & Mary through action or inaction.

WHAT WE DID

With the school colors of green and gold as a base, a cohesive design was created that was both modern and historic.

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